Expo 2025 Osaka in Numbers:

How were countries doing?
Learning together to create even better pavilions and Expo’s in the future

Strategic creative agency THEY VISUALIZE VALUE (Netherlands) is publishing “Expo 2025 Osaka in Numbers” which is an independent, data-driven guide to the performance and strategy of the self-built country pavilions at Expo 2025 Osaka.

The report is valuable for teams reporting back to government as well as teams planning future pavilions for World Expos
such as Belgrade 2027 and Expo 2030 Riyadh.

It includes:

  • Expo 2025 pavilion performance benchmarks(visits, costs, m², staffing, capacity/flow and queue logic, where available), compiled across independent national pavilions.
  • Creative strategies and Expo 2025 case studies explaining why certain pavilions worked, using clear strategic lenses (creative approach, narrative style, visitor density and operational reality).
  • Advice from Commissioners and Pavilion Directors what they would repeat, what they would change, and what future teams should know from day one.
  • Lessons and blueprints for future Expos, connecting Osaka’s learnings to practical decisions teams must make for Belgrade 2027 and Riyadh 2030 (strategy, partnerships, budgeting and execution).

In short: this is not only a collection of numbers—it is designed as a “workshop on paper” that helps teams build a shared language, align stakeholders, and manage the real tension every pavilion faces: creative ambition vs operational pragmatism.

To obtain the report, please submit the order form below.


Please note: we only provide hard copies (no PDFs) to keep the report's content accessible to commissioners and directors only.
Yes, I would like to receive your report.
* This field is required.
For ordering multiple copies of Expo 2025 Osaka in Numbers, we offer special pricing:
1-2 copies: €1,500 each
3-4 copies: €1,250 each
5 copies or more: €1,000 each

To order more than 10 copies, please email us directly at expo2025@theyvv.com for a custom
quotation and shipping details.
My Products
Aerial night view of a brightly lit circular exhibition complex surrounded by water with various buildings and walkways inside.
Expo 2025 Osaka In Numbers
Benchmarks and lessons learned for future expos
Quantity
€1,500
Total
€0.00
Including VAT
Confirmation.
I confirm that the information provided is correct and agree to proceed with the order.
Please Note: You will receive an invoice after we have verified the payment
Bank details:
Bank: ABN AMRO
IBAN: NL90 ABNA 0453 0457 82
Swiftcode (BIC): ABNANL2A
Contact our team:
Tjaco Walvis - Research Director‍
Nieuwe Kerkstraat 441,
1018 VK Amsterdam,
The Netherlands.
expo2025@theyvv.com
tjaco@theyvv.nl
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.